Business Building Tips – Mansfield Plumbing https://www.mansfieldplumbing.com Tue, 21 Feb 2017 14:33:06 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 Mansfield to the Rescue! https://www.mansfieldplumbing.com/blog/mansfield-to-the-rescue/ Mon, 27 Mar 2017 13:29:01 +0000 https://www.mansfieldplumbing.com/?p=4975 You’re a plumber stressed out and trying to meet a deadline. It’s 3:35pm on a Tuesday and you just remembered you need four Summit toilets for your next project that starts Friday morning. How can you get your toilets quickly? Just call your Mansfield dealer. At Mansfield we offer our dealers a Quick Ship Program […]

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You’re a plumber stressed out and trying to meet a deadline. It’s 3:35pm on a Tuesday and you just remembered you need four Summit toilets for your next project that starts Friday morning. How can you get your toilets quickly? Just call your Mansfield dealer.

Richard Boyd

At Mansfield we offer our dealers a Quick Ship Program that can get them the toilets you need in just one or two days. When using this program your dealer can get you between four and 12 pieces in the Summit, Quantum or Affordable Style product lines. The pieces are delivered to your dealer in the continental United States within days.

At Mansfield Plumbing, we supply you with the products you need, when you need them.  Rely on us to support the growth of your business, help solve challenges and delivery top-quality products in a timely manner. Next time you need toilets FAST, ask your dealer to use Mansfield’s Quick Ship program!

 

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Plumbers – Tips to Build Your Business https://www.mansfieldplumbing.com/blog/plumbers-tips-to-build-your-business/ Thu, 09 Mar 2017 14:23:01 +0000 https://www.mansfieldplumbing.com/?p=4967 Does this sound like you? We’re already well into 2017 and you’re still trying to figure out how you missed out on doing some of your 2016 marketing strategies. Don’t worry, help is here. If you’re a plumber looking to build your business, take heart — and try following these five tips for success!  Tip […]

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Does this sound like you? We’re already well into 2017 and you’re still trying to figure out how you missed out on doing some of your 2016 marketing strategies. Don’t worry, help is here.

If you’re a plumber looking to build your business, take heart — and try following these five tips for success!

 Tip #1 – Make and stick to a schedule for social media postings. Work a month out. Create your messages and pre-post them all at one time so this important marketing step for your business doesn’t become a chore or get ignored.

Tip #2 – Take one afternoon and update all your customer and business contact information. At the same time, reprioritize your contacts and decide which deserve your “top tier” concentration efforts for the remainder of 2017.

Tip #3 – Take advantage of the upcoming Spring weather by create a “Spring into Action” discount or promotion to encourage your customers to have you handle their “Spring Cleaning” of pipes and other maintenance services.

Tip #4 – Renew your yearly membership in groups and associations that provide you with local networking opportunities, like the chamber of commerce and local business organizations. Then, look up the dates of the next several meetings, mark them on your calendar and commit to attending!

Tip #5 – Make some changes. Ask your distributor about the newest products available in the marketplace — like the Protector and Denali — that you can recommend to your customers this year to solve their plumbing problems. They’ll consider you a hero!

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Building Your Business in 2017 https://www.mansfieldplumbing.com/blog/building-your-business-in-2017/ Wed, 21 Dec 2016 14:12:30 +0000 https://www.mansfieldplumbing.com/?p=4768 As we near the end of the year, we posed this question to several construction industry customers of ours: “How do you think Mansfield Plumbing will help you build your business in 2017?” The answers provide strong insights into why customers are loyal to our company. “Staying with a ‘tried and true’ American-made product can […]

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As we near the end of the year, we posed this question to several construction industry customers of ours: “How do you think Mansfield Plumbing will help you build your business in 2017?”

The answers provide strong insights into why customers are loyal to our company.

“Staying with a ‘tried and true’ American-made product can help boost your sales. Mansfield products are sound and reliable. It’s important to us to keep jobs in our country. We will stay with Made in the USA products as long as we get a consistently reliable product.”

Kathi Gray –  Earl Gray and Sons

“Mansfield will help grow our business in 2017 by continuing to offer a quality product that is simple to install and repair. Mansfield toilets allow our team to be efficient with our time. The combination of a simple, quality toilet with minimal repairs helps our team install more toilets in more houses. By limiting the time we waste, we are able to increase our output, and thus, grow our business during the year.”

Phil Schwartz – Schwartz Heating & Plumbing, Inc.

“Because our company has a commitment to green building, it’s important to us that our trade partners also participate in recycling and efficiency. Mansfield tirelessly practices energy saving in the manufacturing of their products and simultaneously excels in maintaining affordability and quality. As a consumer, and a businesswoman, my company benefits and grows by offering Mansfield Plumbing products.”

Jessica Falk – R. Tews Construction & Design

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Tips on Exhibiting at Trade Shows https://www.mansfieldplumbing.com/blog/tips-on-exhibiting-at-trade-shows/ Mon, 08 Aug 2016 13:01:12 +0000 https://www.mansfieldplumbing.com/?p=4568 Mansfield Regional Sales Manager Ken Kraynak knows what it takes to get the most out of a trade show experience — you have to go “all in” with enthusiasm to generate attention for your booth. That’s just what Ken did at a recent Sandusky Show when he donned a biker outfit (complete with fake tattoos […]

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mansfield - pic - ken 3Mansfield Regional Sales Manager Ken Kraynak knows what it takes to get the most out of a trade show experience — you have to go “all in” with enthusiasm to generate attention for your booth. That’s just what Ken did at a recent Sandusky Show when he donned a biker outfit (complete with fake tattoos and facial hair!) to promote the Harley-Davidson prize for the 2016 Summit Sweepstakes: Road to Freedom.

You don’t have to put on a costume to get big results at your next local home show or trade show. Just follow these tips:

Tip #1: Create excitement in your booth. Think out-of-the-box and find a way to lure people into your booth. Get them to stay by offering a drawing they have to sign up for, a selfie station where they can get a picture of themselves sitting on a Mansfield “throne” or participate in a game.

Tip #2: Pump up your team. Remember that a high energy level during the entire show is critical. Schedule breaks often to booth workers so they’re “fresh” with every visitor.

Tip #3: Stay focused. This means keeping iPhones and cell phones put away while working the booth. Don’t allow booth workers to get distracted … keep your attention on show visitors.

Tip #4: Walk away with contacts. Plan out in advance how you’re going to capture contact information and qualify potential leads. Are you relying on hot lead sheets, a raffle form or card swipes? Or are you asking for business cards or for people to provide contact information in exchange for giveaways?

Tip #5: Plan the flow of your booth. No one likes to get “captured” in a booth with no way out. Create an open flowing booth space and then station workers throughout the booth rather than being clumped together or creating the dreaded “wall of workers” that attendees can’t break through to see your product!

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How to Network to Grow Your Business https://www.mansfieldplumbing.com/blog/how-to-network-to-grow-your-business/ Tue, 26 Jul 2016 14:10:18 +0000 https://www.mansfieldplumbing.com/?p=4511 What do these three things have in common: 1 – a child’s soccer game. 2 – a neighborhood party. 3 – getting your tires rotated. The answer is they’re all great opportunities to network for new business. You don’t have to “hit people over the head” with your business message. Simply insert into your conversations […]

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What do these three things have in common: 1 – a child’s soccer game. 2 – a neighborhood party. 3 – getting your tires rotated. The answer is they’re all great opportunities to network for new business.

You don’t have to “hit people over the head” with your business message. Simply insert into your conversations with other parents, homeowners or even people in a waiting area what you do for a living and offer to help out if they ever need your services.

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Networking really means looking for any opportunity to share information on your services with new people, and to learn about their needs. So, make sure to have a few business cards always in your wallet for when you’re meeting new people.

If you’re uncomfortable being proactive about networking, start by asking what line of business the person is in that you’re meeting. Once they’ve answered your question (giving you more insights into them!) they’ll most likely ask about your business … which is the perfect time to offer your services and your business card.

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Dealers & Distributors: Tips on How to Promote Your Company https://www.mansfieldplumbing.com/blog/dealers-distributors-tips-on-how-to-promote-your-company/ Thu, 28 Apr 2016 13:53:31 +0000 https://www.mansfieldplumbing.com/?p=4222 Years ago a company could put an ad in the Yellow Pages, sponsor a local Little League team and watch the business roll in. That’s not the case these days. Today your company needs a developed brand presence, strong website and a strategic community relations program to start making an impact in your marketplace. Mansfield […]

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Years ago a company could put an ad in the Yellow Pages, sponsor a local Little League team and watch the business roll in. That’s not the case these days. Today your company needs a developed brand presence, strong website and a strategic community relations program to start making an impact in your marketplace.

Mansfield Plumbing experts offer you these tips on how dealers and distributors can promote their business:

Tip #1Network. Divide and conquer by assigning each of your sales team members to a different organization that has potential for bringing in new business and make sure that team members attend meetings regularly. Look at memberships in the local home builders association, chamber of commerce and professional groups to make the most impact on your business.

Tip #2Get Connected. Make it a priority for your company to have an active presence on social media sites like LinkedIn, Facebook and Google Plus. Don’t forget to get listed in local business directories, the Yellow Pages and building industry directories.

Tip #3Advertise. Get strategic and invest your dollars where they reach your potential customers. Consider vehicle signage, billboards, ads in local home builder and plumber organization publications.

Tip #4Direct Mail. Once you join the local home builder or plumber association, see if you can purchase their membership list to do targeted mailings to announce special promotions, sales and installation clinics.

Tip #5Donate. Get involved in your community by volunteering time and talent from your team for highly visible local projects. Contribute dead stock items to local projects and link up your customers who are creating Parade of Homes entries with your key vendors for possible product donations.

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Selling Resources for Mansfield Customers https://www.mansfieldplumbing.com/blog/selling-resources-for-mansfield-customers/ Mon, 28 Mar 2016 12:30:08 +0000 https://www.mansfieldplumbing.com/?p=3922 If you’re a Mansfield customer, you know that one of the key benefits of selling our products is you get the full support of our marketing efforts — including materials you can use to sell our toilets, tubs and sinks. Visit the Resources page on our website to download more than two dozen sell sheets, […]

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If you’re a Mansfield customer, you know that one of the key benefits of selling our products is you get the full support of our marketing efforts — including materials you can use to sell our toilets, tubs and sinks.

Mansfield - Pic - Literature Collage

Visit the Resources page on our website to download more than two dozen sell sheets, brochures and fliers. These can be used as training tools internally for your team and to share with your customers. You can also pull information from these pieces to use on your company’s website and social media pages.

At Mansfield, we also offer a GMROI calculator, installation tips and videos, CAD details and point-of-purchase merchandising materials to support your selling efforts. Many of these are available on our website in the Resources section, or through your Mansfield representative.

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5 Quick Business-Building Tips https://www.mansfieldplumbing.com/blog/5-quick-business-building-tips/ Wed, 16 Mar 2016 13:26:48 +0000 https://www.mansfieldplumbing.com/?p=3920 No matter what type of business you’re in, you’ve probably heard the term “back to basics.” It’s a good practice to make sure your company gets the “little things” right before investing time and money in big marketing expenditures. Consider these tips to reinvigorate your business and set the stage for sales growth:                         Tip […]

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No matter what type of business you’re in, you’ve probably heard the term “back to basics.” It’s a good practice to make sure your company gets the “little things” right before investing time and money in big marketing expenditures.

Consider these tips to reinvigorate your business and set the stage for sales growth:

                        Tip #1Greet every person warmly.

                        Tip #2Ask customers what more you can do for them.

                        Tip #3Display a sense of urgency in meeting your customer’s requests.

                        Tip #4Encourage customers to share their success stories with you.

                        Tip #5Thank your customers repeatedly for their business

 

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Distributors: 5 Quick Tips to Build Your Business https://www.mansfieldplumbing.com/blog/distributors-5-quick-tips-to-build-your-business/ Tue, 01 Mar 2016 13:18:08 +0000 https://www.mansfieldplumbing.com/?p=3564 Ready to build your business? At Mansfield Plumbing, we want to help. Here are some fast tips we’ve found for you! Tip #1 – ASK your existing customers for client referrals and then reward them for new business they bring to you. Tip #2 – FOCUS on your customers in your social media posts. Shine […]

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Ready to build your business? At Mansfield Plumbing, we want to help. Here are some fast tips we’ve found for you!Mansfield - Pic - Grow 2

Tip #1ASK your existing customers for client referrals and then reward them for new business they bring to you.

Tip #2FOCUS on your customers in your social media posts. Shine the spotlight on their successes featuring products they purchased from you.

Tip #3USE successful ideas from others. Read “Upselling from a Distributor’s Perspective” to find ideas that can work for your company.

Tip #4REMIND existing customers to sign up for your social media posts. When they see your messages regularly, your company stays top-of-mind with them.

Tip #5READ the story “10 Ways to Get More Sales from Existing Customers” at Inc.com and then get your company committed to making changes!

 

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